For some time now, Meetic has focused its communication around imperfections. With its #LoveYourImperfections campaign, the brand chooses to break the classic codes of beauty by highlighting what makes us so unique: our differences. In collaboration with the Buzzman agency, the brand unveils a new campaign, relevant and catchy, to emphasize this bold positioning.
The print campaign highlights singular physical traits, such as freckles, teeth of happiness, eyes minnow or a belly rather plump. These four minimalist but effective visuals will be broadcast in Paris and the Paris region.